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The Reality of Strength and Conditioning: Why I Wrote the Book

Strength and conditioning is a very rewarding profession; it’s obvious why to those who actually know what we do in our daily duties.

However, I feel that sometimes there are young individuals who want to enter the profession, yet have no idea of what actually goes on, or what is expected of them. Yes, they have the “book smarts” and MAYBE some practical experience, but they do not really have the specific knowledge they need in order to know what to expect.

Regardless of where you are on the spectrum of what you perceive a strength and conditioning coach to be, it certainly would help to know what to expect if you’re considering this profession as a career option. Not only that, but it would also help to know how to become successful and exactly what steps need to be taken in order to do so.

The Reality of Strength and Conditioning: Expectations for New Coaches

Enter The Reality of Strength and Conditioning: Expectations for New Coaches. I wrote this book for these exact reasons.

Coming up in the ranks, I didn’t have this knowledge available, but just kind of lived it, step-by-step. Of course, I had guidance, as we all should, from mentors along the way. However, sometimes I felt that I had to figure things out on my own.

As an example, I remember trying to construct my first resume. I had no idea what I was doing – it was horrible! This was before my first practical experience in the profession, so I didn’t have a mentor at that time to help me. In this book, I go into detail on how to properly construct a great resume to prepare for your next job application; something I certainly could have used in the past.

I feel that this book helps fill in some of those gaps that are much needed within the strength and conditioning profession.

Know Your Role

One thing I’ve found to be extremely frustrating in recent years is the lack of professionalism in the younger generations; they simply don’t know what professionalism is, or how to display it.

Well, that needs to stop! Nothing is generally given to anyone in this profession, especially new coaches. You have to work hard and put in the time to learn in order to make it to the higher-ranks of coaches.

This book will give you some of the tools to be a great professional.

The Main Hope in Writing the Book

Not only do I hope that the content provided improves the preparedness and professionalism of new coaches entering the profession, but I also hope that, buy doing so, these new coaches will have a better idea about the profession itself. For all of us that have experience, we know how tough it can be at times; but we also know how rewarding it can be to be a strength and conditioning coach.

My intention in having better-prepared coaches entering the profession is that the entire quality of the next generation of strength and conditioning coaches will be vastly improved. As a result, we will have higher-quality training and care of our athletes that run the gamut; youth to Olympic.

More Information

Here is some more information about the book and some of its highlights.


Please help me spread the word about this book and the hope that comes with it!

This is part 1 of a 3-part series. Stay tuned for part 2!

Not quite convinced? Take the book for a test-run below.

Download a FREE foreword from Coach Caulfield and sample chapter of the book!


Dedicated to all new strength and conditioning coaches. What is expected of you? How do you land that first job?

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